🏭 Historic local Production Begins in PuneGerman luxury carmaker
Mercedes‑Benz India has started
local assembly of the ultra‑luxury Mercedes‑Maybach GLS SUV at its
Chakan facility near Pune. This makes
India the first country outside the United States where the Maybach GLS — a flagship SUV known for its opulence — will be manufactured locally.
📈 Why This Is a Big Deal🌍 A Global First Outside the USUntil now, the
GLS Maybach was only produced at Mercedes‑Benz’s plant in Tuscaloosa,
Alabama (USA) for markets worldwide. With this move, india becomes the
only other country where the iconic SUV is assembled — a major vote of confidence in the indian luxury market.
🛠️ Strategic Focus on Ultra‑Luxury GrowthMercedes‑Benz india says demand for
top‑end luxury vehicles, including Maybach and AMG models, has surged. india has now entered the list of the
top five global markets for the Mercedes‑Maybach brand. Localising production allows the company to better serve high‑end consumers with
improved delivery timelines and availability.
💰 Prices Slashed — More Accessible for Wealthy BuyersThanks to local assembly (versus previously importing the SUV fully built), the
GLS Maybach’s price has dropped significantly in India:
- Now priced from around ₹2.75 crore (ex‑showroom) for the standard locally assembled version.
- Previously, the imported CBU model cost about ₹3.17 crore.
Mercedes‑Benz has also launched a premium
Mercedes‑Maybach GLS Celebration Edition in india at about
₹4.10 crore, showcasing the model’s luxury credentials.
🔍 What the GLS Maybach OffersThe
Maybach GLS remains mechanically unchanged with its local production. Key highlights include:
- 4.0‑litre V8 petrol engine with mild hybrid tech.
- 9‑speed automatic transmission and all‑wheel drive.
- Plush interior with executive rear seats, premium leather, advanced suspension, sound system, and luxury amenities.
- Designed for chauffeur‑driven comfort while delivering powerful performance.
📊 Part of a Bigger 2026 Plan for IndiaMercedes‑Benz india says 2026 will be an
action‑packed year with:
- 12 new product launches, including new models and data-facelifts.
- Continued expansion of its electric vehicle lineup.
- Broader infrastructure like MB.Charge Public (a nationwide fast‑charging network).
- Expansion of dealerships and retail investments.
🚀 What This Signals for India’s Luxury car Market📌 Rising Market ImportanceIndia’s role in Mercedes‑Benz’s global strategy — especially for ultra‑luxury SUVs — is growing rapidly, driven by strong demand among affluent buyers.
📌 Value Over VolumeThe company is prioritising
top‑end vehicles and profitability over mass market competition, reflected in its premium focus and localisation strategy.
📌 Better Availability and Ownership ExperienceLocal production not only lowers prices but also
shortens delivery waiting times, improves service support, and strengthens brand presence among luxury buyers.
📌 Quick SummaryAspectDetailsModelMercedes‑Maybach GLS
ProductionLocal assembly in india (Pune)
SignificanceFirst market outside the US for local production
Price Range (India)Approx. ₹2.75 crore – ₹4.10 crore (ex‑showroom)
Why It MattersStrengthens luxury presence, improves availability, boosts India’s role in Mercedes‑Benz’s global strategy⭐
Bottom Line:Mercedes‑Benz’s decision to locally produce the Maybach GLS in india — a first outside the US — marks a
major milestone for the indian luxury auto industry. It reflects the market’s growing weight in global premium demand, offers better pricing and accessibility for buyers, and signals deeper long‑term commitment from a top global luxury brand.
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