The film industry's captains of doom
Guess who has brought Mumbai's film industry to its near demise? The mumbai film industry is in a slump. the employees of the industry. The very folks who are here to conduct business do so for a living. As with all other trades, the phrase "live and let live" has long been practised in this one as well. people in the business were always more understanding of individuals who suffered losses in a venture but did not abandon them. The film business was in perfect condition. Films were produced. They put everything on the line. success or failure, they were able to make another movie, and the people in the business supported them.
The most difficult people to deal with, the financiers, also offered their assistance because a producer couldn't make another movie without them. Even if a producer lost money on one movie, the star would still consider working with him on his subsequent movie, and his regular distributor would not desert him. The distributor made adjustments in the following picture if an exhibitor lost money on one movie. So far, everything had gone smoothly, and the independent film industry was prospering. no industrial standing, no institutional finance, no assistance from any external organisations, including the federal and state governments. Nevertheless, they were the first to respond when the country needed them.
On top, they put management grads. Did they have any filmmaking knowledge? No, they didn't. Film marketing is not the same as selling consumer goods, and creativity is not taught in any educational institution. The first person to discover this the hard way was amitabh Bachchan. He established the amitabh bachchan Corporation Limited (ABCL), afterwards known as AB Corp, to organise other entertainment-related events and create films professionally. He was operating without an experienced member of the film industry. The decision nearly bankrupted Bachchan. Then came a few more prestigious corporate houses. After their first encounter, the houses of Tata, Birla, Singhania, and Biyani were immediately exited.
The most difficult people to deal with, the financiers, also offered their assistance because a producer couldn't make another movie without them. Even if a producer lost money on one movie, the star would still consider working with him on his subsequent movie, and his regular distributor would not desert him. The distributor made adjustments in the following picture if an exhibitor lost money on one movie. So far, everything had gone smoothly, and the independent film industry was prospering. no industrial standing, no institutional finance, no assistance from any external organisations, including the federal and state governments. Nevertheless, they were the first to respond when the country needed them.
On top, they put management grads. Did they have any filmmaking knowledge? No, they didn't. Film marketing is not the same as selling consumer goods, and creativity is not taught in any educational institution. The first person to discover this the hard way was amitabh Bachchan. He established the amitabh bachchan Corporation Limited (ABCL), afterwards known as AB Corp, to organise other entertainment-related events and create films professionally. He was operating without an experienced member of the film industry. The decision nearly bankrupted Bachchan. Then came a few more prestigious corporate houses. After their first encounter, the houses of Tata, Birla, Singhania, and Biyani were immediately exited.