So much cost for the promotion of pushpa 2..!?
Pushpa 2 is on the top list of Pan india rising films in Tollywood. However, the feast shown by the makers in the promotions of this movie has now become a hot topic. It seems that they are spending for promotion in a higher range than ever before. Choosing a town like patna for promotion seems like a big adventure, but this decision gave a good boost to the film team. Choosing the patna area for promotions is a different idea. Everyone wondered if it would be possible to withstand the crowd there. Even bollywood stars are afraid to hold events there. But at the same time, if it is successful, it is predicted that the popularity of the movie will increase even more. That's why they knew it was a risk but took it as a challenge and went ahead.
For this event, the makers spent more than 4 crores. Organizing such a huge event in patna has become a big test for inexperienced event management companies. But Hyderabad-based YouWe media has successfully data-faced this challenge. The event was successfully planned with the help of locally experienced people. There were many hiccups in the organization of the event. As luxury cars and caravans were not available locally, they had to be brought from other cities. Bringing in dancers and other technical crews from mumbai and delhi and making special arrangements for them has added to the cost in a big way. First preparations started for the event by filling the city of patna with posters and hoardings. The importance of the event increased by the participation of deputy cm Vijay Kumar Sinha as the chief guest. A huge crowd was gathered with the help of local corporators. Attracting an audience in this way is a new promotion strategy in a town like Patna. After the success of the patna event, the pushpa 2 team has planned events in the other 6 cities. A special media conference was organized in mumbai and a special ceremony was planned for international promotions in Dubai. Through this promotion campaign, the makers have created a huge craze for the film both domestically and internationally. Overall, Mythri seems to be spending the same budget as a medium-range movie for promotion.