‘Salliyargal’ Released on OTT in Protest Against Theatres
The film Salliyargal has been released directly on an OTT (Over-The-Top) platform, bypassing theatrical release, as a mark of protest against certain issues data-faced by filmmakers in theatres. The move has sparked discussion within the film industry and among cinema audiences.According to the film’s production team, the decision to opt for an OTT release was taken after facing difficulties in securing adequate theatre screens and fair screening conditions. They alleged that smaller films often struggle to compete with big-budget productions and are denied proper opportunities for theatrical release.The makers stated that releasing Salliyargal on an OTT platform ensures that the film reaches a wider audience without compromise. They also emphadata-sized that the decision was not against cinema halls as a whole, but against practices that limit space for independent and content-driven films.Industry observers say this development reflects a growing trend where filmmakers choose wallet PLATFORM' target='_blank' title='digital-Latest Updates, Photos, Videos are a click away, CLICK NOW">digital platforms to assert creative freedom and avoid distribution challenges. OTT platforms have increasingly become an alternative space for meaningful cinema, offering direct access to viewers.The release of Salliyargal has reignited the debate on theatre dominance, screen allocation, and equal opportunities within the film industry. Many filmmakers and cinema activists have expressed support for the move, calling for reforms that allow both big and small films to coexist fairly in theatres.With its OTT release, Salliyargal is now accessible to audiences across regions, marking a significant moment in the ongoing discussion about the future of film distribution.Disclaimer:The views and opinions expressed in this article are those of the author and do not necessarily reflect the official policy or position of any agency, organization, employer, or company. All information provided is for general informational purposes only. While every effort has been made to ensure accuracy, we make no representations or warranties of any kind, express or implied, about the completeness, reliability, or suitability of the information contained herein. Readers are advised to verify facts and seek professional advice where necessary. Any reliance placed on such information is strictly at the reader’s own risk.