Many instagram users wonder:
“If I save someone’s Reel, will they know I did it?” The short answer is
no — creators do not know who saves their Reels. Here’s how it actually works:
👀 1. Your Save Is Totally PrivateWhen you tap the
bookmark icon to save a Reel:
- Instagram does not notify the creator of who saved it.
- The creator cannot see your username, profile or any details about you saving it.
Your saved Reels are stored privately in your
Saved folder, and no one else — including the creator — can access that list.
📊 2. What Creators Can SeeWhile instagram keeps
who saves a Reel private, it
does show creators aggregate engagement numbers:✔️ Total number of saves on a Reel
✔️ Number of likes, comments, shares, viewsBut none of these show
which individual people performed the action.So, from the creator’s perspective, they might see “100 saves” on a Reel in their insights, but instagram doesn’t tell them
who saved it.
🔒 3. Why This Privacy Rule ExistsInstagram considers saving content a
private user choice — unlike likes or comments which are public engagement. For this reason:
- Saving won’t send notifications.
- Instagram doesn’t expose your identity for saved items.
- Even advanced analytics tools cannot reveal who saved content.
This encourages users to curate posts and Reels privately without worrying about being “caught” saving something.
🤔 What About Shares, Likes & Views?Just to clarify:
- 👍 Likes and comments — the creator can see who liked/commented.
- 📤 Shares via DM — only counts as a share; identities are not shown to the creator.
- 👁️ Views on Reels — instagram shows total view count but not who viewed.
So saving is even more private than viewing or sharing.
🛑 Important ReminderAny claims you might see online (e.g., screenshots or videos claiming that instagram
now shows who saved your Reel) are
false or based on edits/rumors. Instagram’s official privacy model still keeps this data
hidden from creators.
✅ Quick SummaryAction on ReelDoes Creator Know Who Did It?Saved Reel❌ No — creator sees only the countLiked Reel✔️ Yes — username appearsCommented✔️ Yes — username appearsShared via DM❌ No — only count increasesViewed Reel❌ No — only total views shownInstagram keeps saving completely private while still showing general engagement numbers.🧠
Bottom Line: You can save any Reel for later, and the creator won’t be notified or able to see your identity on the list. Their insights only show
how many people saved the Reel — not
who.
Disclaimer:The views and opinions expressed in this article are those of the author and do not necessarily reflect the official policy or position of any agency, organization, employer, or company. All information provided is for general informational purposes only. While every effort has been made to ensure accuracy, we make no representations or warranties of any kind, express or implied, about the completeness, reliability, or suitability of the information contained herein. Readers are advised to verify facts and seek professional advice where necessary. Any reliance placed on such information is strictly at the reader’s own risk.