SS Rajamouli's period drama 'RRR', coming this Friday, is the biggest film of the year. The makers have left no stone unturned for the grand release of the grand film. rrr will probably be the first film in the history of indian cinema, whose promotion was attended by eminent stars of different linguistic cinema. Stars who are not even a part of Rajamouli's historical project.
Money has been shed like water from making to promotion to make all aspects of the film the best. The film is being released in hindi, Telugu, Malayalam, kannada and Tamil. How big a film rrr is for the box office can only be gauged from this, from chennai to delhi and from kolkata to Mumbai, almost all the big producers have been seen avoiding any clash with rrr at the ticket window. The rrr is sensor-passed and has a runtime of a little over three hours.
RRR seems to be getting maximum screen for hindi version only. An analysis by bollywood Hungama estimated that the hindi version could get up to 3200 screens. While the number of screens in overseas is likely to be around 1750. To become a superhit or a blockbuster, the film will definitely have to earn a lot more than this, which will become a record in the history of cinema. The figures of the first day of the estimated earnings of rrr are coming out in all the trade reports. The collection of hindi version on the first day can be up to 15-20 crores. Earnings below this on the opening day are alarm bells for the hindi version.