Word of Mouth to Decide 'Dunki's Fate.!

Sindujaa D N
The highly anticipated bollywood film "Dunki," starring Shah Rukh Khan and directed by renowned filmmaker Rajkumar Hirani, is set to hit theatres worldwide on december 21. The movie, preceded by teasers, songs, and a trailer, has generated a positive response from the audience, especially in the North, where expectations are high following Shah Rukh Khan's recent blockbuster hits, "Pathan" and "Jawaan."

Shah Rukh Khan, eyeing a hat-trick of successes this year, aims to continue his winning streak with "Dunki." Unlike the commercial appeal of his previous films, "Dunki" relies on content rather than masala entertainment, making audience word of mouth and positive reviews crucial for its success. Rajkumar Hirani's track record of delivering films that resonate with audiences raises hopes for a similar response to "Dunky."


The film data-faces competition from the pan-India release of "Salaar," a commercial action drama. While "Dunki" boasts financial stability with a budget of Rs. 85 crores and projected theatrical earnings of Rs. 240 crores, success at the box office will depend on audience acceptance and positive reviews. Hirani's past films have thrived on word of mouth, and Shah Rukh Khan's fans are eager for "Dunky" to follow suit.


Although there is no financial pressure on the film, it needs to match the box office success achieved by "Pathan" and "Jawaan." With an emphasis on content, "Dunky" seeks to prove that it can garner collections at a similar level and maintain the momentum of Shah Rukh Khan's recent blockbuster streak. As the film awaits its release, fans and industry observers are keenly anticipating its performance at the box office.

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