Meta-owned messaging app
WhatsApp has introduced
advertisements in Channels and Status, marking one of the most significant changes to the platform in recent years. Users will now encounter ads while browsing updates, prompting questions about
control and privacy.
Where Ads Appear on WhatsApp- Status Updates: Ads appear between friends’ or contacts’ status posts.
- Channels: Promotional content may show up alongside regular updates from channels you follow.
How to Hide or Manage AdsMute Specific ChannelsYou can
mute channels or status updates from accounts showing excessive ads.
Manage PreferencesWhatsApp allows limited customization of ad experiences via
Settings → Privacy → Ads Preferences (availability may vary).
Report Irrelevant AdsUsers can
report ads that are inappropriate or irrelevant to improve ad targeting.
Limit Data SharingControlling data shared with Meta can reduce
personalized ad exposure.
Why This Change Matters- Revenue for WhatsApp: Ads are Meta’s way of monetizing WhatsApp without charging users directly.
- User Experience: While ads provide revenue, excessive or poorly targeted ads can affect user experience.
Key TakeawayWhatsApp’s introduction of
ads in Status and Channels is a major update for millions of users. By
muting channels, adjusting settings, and managing data sharing, users can reduce ad exposure while continuing to enjoy the platform.
Disclaimer:The views and opinions expressed in this article are those of the author and do not necessarily reflect the official policy or position of any agency, organization, employer, or company. All information provided is for general informational purposes only. While every effort has been made to ensure accuracy, we make no representations or warranties of any kind, express or implied, about the completeness, reliability, or suitability of the information contained herein. Readers are advised to verify facts and seek professional advice where necessary. Any reliance placed on such information is strictly at the reader’s own risk.