Children with BDSM tools - What is Balenciaga’s ‘s*xual’ ad campaign

G GOWTHAM
Balenciaga, a high-end clothing and accessory company, has recently come under fire and sparked a significant controversy with its "sexualized" ad campaign that features young people with what appear to be sex implements and BDSM gear. Balenciaga frequently makes headlines for its exorbitant costs and unconventional designs, but this time they may have topped themselves by including a contentious photoshoot with children in their most recent advertising campaign for their 2023 Spring collection.

What about the picture shootings for Balenciaga is controversial?
Children models may be seen wearing Balenciaga apparel and holding teddy bears dressed in BDSM and bondage attire in a recent photo session presenting the brand's collection. These images sparked debate because some claim the brand sexualized images of children.

A youngster can be seen next to a purse that has the supreme court records of the Ashcroft v. Free Speech Coalition case, which was fought to uphold virtual child pornography, in one of the images posted on the company's website. Another image showed a young youngster resting on the couch with bondage equipment surrounding her and a glass of wine nearby. Celebrities severed relations with the brand after controversies they stirred with their Balenciaga campaign photographs went viral on social media.

Celebs including Kim Kardashian, Oli London, and Aleksandra Huk strongly opposed the Balenciaga picture session because it promoted paedophilia, child pornography, and the sexualization of minors. "I have been quiet for the past few days, not because I haven't been appalled and offended by the recent Balenciaga campaigns," Kim Kardashian wrote in her instagram story. "But I wanted an opportunity to speak to their staff to understand for myself how this could have happened."

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